Case studies

Real Work. Real Businesses. Honest Results.

These projects were completed by Tech Turtle for businesses outside Huntington Beach. We show them because they’re real — and we label every figure for exactly what it is.

Concrete coatings · Wausau, Wisconsin

ArmorShield Concrete Coatings

A veteran-owned concrete coatings company that needed its online presence, advertising and reputation to work together as one system.

Website improvement
Lead generation
Google Ads
Reputation growth
Conversion strategy

Visit the live website

ArmorShield Concrete Coatings homepage showing a before-and-after garage floor coating and a free quote button

Google reviews: ~27 → 100+; May 2026 to September 2026
Google rating: 5.0; As of September 2026
High-quality leads per month: ~40; During the referenced campaign period
Monthly advertising spend: ~$4–5K; During the referenced campaign period

The Challenge

ArmorShield does high-quality work, but when Tech Turtle began working with the company in May 2026 it had approximately 27 Google reviews. Its online presence did not yet reflect the reputation the team had earned on real job sites, and advertising needed a stronger destination.

The Strategy

Treat the website, the advertising and the reputation as one connected system. Every visitor — organic or paid — should land somewhere that clearly explains the service, builds trust quickly and gives them an obvious next step.

The Website

The site was rebuilt around ArmorShield’s services and the questions homeowners ask before booking: clear service pages, real before-and-after project photos, prominent calls and quote requests, and a structure search engines can understand.

The Advertising

Google Ads campaigns were focused on high-intent coating searches and pointed at pages built to convert that traffic, rather than at a generic homepage.

The Reputation Growth

A consistent review process helped happy customers share their experience. The company grew from approximately 27 reviews in May 2026 to 100+ five-star reviews by September 2026, holding a 5.0 rating.

The Results

During the referenced campaign period, ArmorShield saw approximately 40 high-quality leads per month with approximately $4,000–$5,000 per month in advertising spend. Results vary month to month and are not a guarantee of future performance.

Results from Tech Turtle, the team behind Huntington Beach Web Design. Figures are approximate and specific to the referenced period; they are not a guarantee.

Electrical, solar & EV chargers · Phillips, Wisconsin

Christopher Power Systems

A generator, electrical and energy company whose trusted local service needed an online presence to match.

Modern website design
SEO
AEO
GEO / AI search visibility
Google Ads readiness
Lead-generation structure

Visit the live website

Before and after comparison of the Christopher Power Systems website on laptop and phone, from a dated site to a modern dark design

Digital transformation

The previous website did not clearly communicate the range of services or give visitors a strong reason to call. Tech Turtle rebuilt it as a modern, mobile-first site designed around standby generators, electrical work, solar, battery storage and EV charging.

Search foundation

Service pages, service-area content and technical SEO were structured so search engines can clearly understand what the company does and where it works.

AI search readiness

Business information was made consistent and machine-readable, with direct answers to common questions — supporting visibility in answer engines and AI-generated results (AEO and GEO).

Lead-generation infrastructure

A clear “Free Power Assessment” offer, click-to-call throughout and conversion-focused page structure give every visitor an obvious next step — and give future Google Ads campaigns a strong landing destination.

No revenue or lead figures are published for this project.

Property management · Wausau, Wisconsin

Wausau Area Property Management

A property management company working with Tech Turtle since January 2024 to grow visibility with both renters and property owners.

Website design
Local SEO
Lead generation

Monthly website visits: ~2,000 → ~11,000; During the referenced growth period
Rental applications: ~80–100; During a referenced 30-day period
Owner leads per month: ~2–4; During the referenced period

The Goal

Attract two very different audiences from one website: renters looking for a place to live, and property owners looking for a management company.

The Work

A clearer site structure, search-focused content and separate conversion paths for renters and owners — so each visitor finds what they came for and knows what to do next.

The Results

During the referenced growth period, website traffic grew from approximately 2,000 to approximately 11,000 monthly visits. Historical reporting has included approximately 80–100 rental applications during a referenced 30-day period and approximately 2–4 owner leads per month. Traffic, applications and owner leads are separate measurements and are not added together.

Historical figures for the referenced periods only. Not a guarantee of future performance.

Selected work

Real Websites for Real Businesses

Live sites built by Tech Turtle. Every screenshot is the actual website.

ArmorShield Concrete Coatings

Concrete coatings

Offer-led hero
Before & after proof
Quote CTA above the fold

Christopher Power Systems

Generators & electrical

Service-first navigation
Click-to-call header
Assessment offer

Full Circle Cleaning

Residential & commercial cleaning

Editorial brand feel
Quote + call CTAs
Local trust signals

36+ Five-Star Reviews for Tech Turtle

What Business Owners Say

Real Google reviews of Tech Turtle, the team behind Huntington Beach Web Design. Quoted exactly as written.

“Clear, concise, and FAST. Asks the right questions and builds the site you were imagining like Logen was inside of your head. The immediate metric gain from the SEO algorithm is quite impressive as well. If you want a site built by someone who cares and is going to get it done right, Tech Turtle are your guys.”

Addison SedivyGoogle review of Tech Turtle

“Logen is an absolutely amazing resource and friend in business! He’s invested so much work into my website and it looks incredible. The skills and resources he and his team have are limitless. Amazing!”

Matt JonesGoogle review of Tech Turtle

“My wife an i initially created our own webpage for our business T&A Contracting and over the years we realized it was missing something. Ironically I met Mr.Logan while bidding a job and he introduced himself and explained the kind of work he does and what he could offer. Not 48hrs later he delivered a very detailed webpage and we were absolutely thrilled. Any marketing or design that we consider Tech Turtle will be our first stop! Thank you Logan, we appreciate the effort you put into our project.”

Tommy CekoshT&A Contracting · Google review of Tech Turtle

“Great expertise, had them complete rebuild and optimize website. Very responsive and excellent to work with. Excited to see the results!”

Chris HackbarthGoogle review of Tech Turtle

“These guys are amazing to work with! They listen and then provide you with different avenues to help address the problem you are having! Highly recommend!”

Nancy BrownGoogle review of Tech Turtle

“Helped improve SEO and generated more online inquirie. Thanks Logen!”

Chucky WenselGoogle review of Tech Turtle

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